Privacy policy

  1. preamble

We are pleased that you are interested in our online shop. The protection of your privacy is very important to us.

Below we will inform you about which personal data is collected in connection with the use of our website or our presence in social networks and for what purpose. Personal data is all data that can be related to you personally, e.g. name, address, e-mail addresses.

  1. Name and contact details of the controller

This privacy information applies to data processing by:

Responsible:

Dachshund Safari

represented by E. Gollrad

WĂźhlischstr. 5

10245 Berlin

Germany

Mail: kontakt@dackelsafari.de

  1. Collection and storage of personal data as well as the type and purpose of their use

a) When visiting the website:

You can visit our websites without providing any personal information.

When you visit our website, the browser used on your device automatically sends information to our website's server. This information is temporarily stored in a so-called log file. The following information is recorded without your intervention and stored until it is automatically deleted:

  • Visited pages
  • Date and time of access
  • Amount of data sent in bytes
  • Source/reference from which you came to the page
  • Browser used
  • Operating system used
  • IP address used

This access data is evaluated solely for the purpose of ensuring the trouble-free operation of our website and improving our offering. In accordance with Art. 6 Paragraph 1 Clause 1 Letter f of GDPR, this serves to safeguard our legitimate interests in a correct presentation of our offering, which prevail within the framework of a balancing of interests.

All access data will be deleted no later than seven days after the end of your visit to the site.

b) When you register for our newsletter

  1. b) When you register for our newsletter

With your consent, you can subscribe to our newsletter, with which we inform you about our current offers. The advertised goods and services are named in the declaration of consent.

We use the so-called double opt-in procedure to register for our newsletter. This means that after you register, we will send you an email to the email address you provided, asking you to confirm that you wish to receive the newsletter. This confirmation is necessary so that no one can register with someone else's email address. Registrations for the newsletter are logged in order to be able to prove the registration process in accordance with legal requirements. This includes storing the time of registration and confirmation, as well as the IP address. If you do not confirm your registration within 2 weeks, your information will be blocked and automatically deleted after one month.

The only mandatory information required to send the newsletter is your email address. Providing additional, separately marked data is voluntary and is sent so that we can address you personally. After you confirm, we will save your email address for the purpose of sending you the newsletter.

The legal basis is Art. 6 Paragraph 1 Clause 1 Letter a of GDPR.

You can revoke your consent to receive the newsletter at any time and unsubscribe from the newsletter. You can revoke your consent by clicking on the link provided in each newsletter email or by sending a message to the contact details provided in the imprint.

We would like to point out that we evaluate your user behavior when sending the newsletter. In addition, we are shown whether certain previously defined actions were carried out after opening/clicking (conversion rate). This tells us, for example, whether you made a purchase after clicking on the newsletter.

c) When contacting us by email

When you contact us by email, the data you provide (your email address, if applicable your name and your telephone number) will be stored by us in order to process your request or answer your questions.

Data processing for the purpose of contacting us is carried out in accordance with Art. 6 Paragraph 1 Clause 1 Letter a of GDPR on the basis of voluntarily granted consent.

We delete the data collected in this context after storage is no longer necessary, for example because the request you made has been resolved, or restrict processing if statutory retention periods apply.

d) For online applications

If you apply to us online, we will process the personal data you submit (application data), in particular

  • Name first Name
  • address
  • Telephone number
  • E-mail address
  • Application documents (cover letter, CV, certificates, etc.)

Based on Art. 6 Paragraph 1 Clause 1 Letter f of GDPR, exclusively for the purpose of filling positions within our company. Your application data will not be used for any other purpose.

This personal data will generally be deleted automatically three months after the application process has been completed if your application for the position to be filled is unsuccessful. Deletion after the three months have elapsed will only not occur if legal provisions prevent deletion, the storage of the data is necessary to assert, exercise or defend legal claims or you have expressly consented to longer storage.

e) When using our webshop

(1) Contact details/registration

If you would like to order from our webshop, you must provide your personal data in order to conclude the contract. Mandatory information is marked as such. We require this data to process the contract. The order cannot be completed without this information. Additional information can be provided voluntarily. The data collected can be seen from the respective input forms.

We use the data you provide to us in accordance with Art. 6 Paragraph 1 Clause 1 Letter b of GDPR to process the contract.

We may also process the data you provide to inform you about other interesting products from our portfolio. If we receive your email address in connection with the sale of a product or service and you have not objected to this, we reserve the right to regularly send you offers for similar products from our range to those you have already purchased by email on the basis of Section 7 Paragraph 3 of the Unfair Competition Act. This serves to protect our legitimate interests, which prevail in the context of a balancing of interests, in advertising to our customers within the meaning of Art. 6 Paragraph 1 Clause 1 Letter f of GDPR.

You can object to this use of your e-mail address at any time by sending a message to the contact details in our imprint or via a link provided for this purpose in the advertising e-mail.

After the contract has been fully processed, your data will be restricted for further processing and deleted after expiry of any retention periods under tax and commercial law, unless you have expressly consented to further use of your data or we reserve the right to use the data in any other way that is permitted by law and about which we will inform you in this declaration.

To prevent unauthorized third-party access to your personal data, the ordering process is encrypted using TLS technology.

(2) Payment data

Payment data is also collected during the ordering process. You can choose between different payment methods for orders on our website.

(a) PayPal

You have the option of completing the payment process using the online payment service PayPal. PayPal enables you to make online payments to third parties. The European operating company of PayPal is PayPal (Europe) S.Ă .rl & Cie. SCA, 22-24 Boulevard Royal, 2449 Luxembourg.

If you choose PayPal as your payment method, your data required for the payment process will be automatically transmitted to PayPal. This usually includes the following data:

  • name
  • address
  • company
  • E-mail address
  • Telephone and mobile number
  • IP address

In addition, we transmit all data necessary for the processing of the purchase contract that is related to your order to PayPal: This includes in particular the following data:

  • Number of articles,
  • Article numbers,
  • Invoice amount and taxes in percent

(aa) Payment via PayPal account
If you already have a PayPal account that you can use to pay for your order with us, we will redirect you to the PayPal website during the ordering process.
The above information from the ordering process is transmitted to PayPal.
(bb) Payment via PayPal plus
When paying with PayPal plus, you can process the payment with PayPal even if you are not registered with PayPal via your own PayPal account. PayPal offers you the following payment methods:

  • Payment by credit card
  • Payment by direct debit

In these cases, your above-mentioned data will be requested via an input mask and transmitted to PayPal after completion of the order process.

The data transmitted to PayPal may be transmitted by PayPal to credit agencies. This transmission is for the purpose of identity and credit checks. PayPal may also pass on your data to third parties if this is necessary to fulfil contractual obligations or if the data is to be processed on behalf of the third party.

For more information, please see PayPal’s privacy policy at https://www.paypal.com/de/webapps/mpp/ua/privacy-full/ .

The legal basis for data processing is Art. 6 Paragraph 1 Clause 1 Letter b of GDPR, since the processing of the data is necessary for payment with PayPal and thus for the execution of the contract.

(b) Instant bank transfer

We also offer payment via "instant bank transfer". If you select this payment method, your data will be collected by Sofort GmbH, TheresienhĂśhe 12, 80339 Munich. We do not collect or store the data ourselves.

For a payment via "SofortĂźberweisung" (instant transfer), Sofort GmbH requires the IBAN as well as the PIN and TAN of your online banking account. As part of the ordering process, you will automatically be redirected to the secure payment form of Sofort GmbH. You will receive confirmation of the transaction immediately afterwards. We will then receive the transfer credit directly.

Sofort GmbH may also pass on your data to third parties if this is necessary to fulfil contractual obligations or if the data is to be processed on behalf of the third party.

Further information on the data protection provisions of Sofort GmbH, in particular on the data collected, can be found in the data protection declaration of Sofort GmbH at https://www.sofort.de/datenschutz.html .

The legal basis for data processing is Art. 6 Paragraph 1 Clause 1 Letter b of GDPR, since the processing of the data is necessary for payment via instant bank transfer and thus for the execution of the contract.

(c) Payment in advance

If you have chosen to pay in advance, we will only process the data transmitted by your bank. This data will only be used to verify receipt of payment.

d) When using the rating or comment function

On our website you have the opportunity to publicly rate our products, make a public comment or ask a general question about our products. Your review text will be published for the product you are rating, and your comment or question (which is not related to an order you have placed) will be published in the comments section on our website, each time along with your stated name.

Providing your name and email address is required; all other information is voluntary. If you leave a review or comment or ask us a general question, we will continue to save your IP address, which we will delete after one week. We need to save the data in order to be able to defend ourselves against liability claims in cases of possible publication of illegal content. We need your email address to contact you, to answer your question or if a third party should object to your review as being illegal.

The legal basis for this data processing is Art. 6 Paragraph 1 Clause 1 Letter f of GDPR.

The reviews are not checked before publication. We reserve the right to delete reviews if third parties object to them as being unlawful.

(3) Order processing via shop system plentymarkets

To process your online order, we use the shop system “plentymarkets” of plentysystems AG, Bürgermeister-Brunner-Str. 15, 34117 Kassel (“plentysystems”).

The data you provide in connection with your online order (e.g. name, salutation, title, email address, billing address, possibly different delivery address, telephone number) as well as other information about your order (e.g. article name, invoice amount) will be passed on to plentysystems to process your order and - only to the extent that this is actually necessary for this purpose - in accordance with Art. 6 Paragraph 1 Clause 1 Letter b of GDPR. Plentysystems uses this data to process your online order on our behalf.

Your data will be stored on the plentysystems servers in Germany and deleted after the order has been processed, unless plentysystems is obliged or authorized to continue storing the data.

Further information on data protection at plentysystems can be found in their privacy policy at https://www.plentymarkets.eu/unternehmen/datenschutz/ .

  1. Server location/hosting on third-party servers

As part of processing on our behalf, a third-party provider, Raidboxes GmbH, Friedrich-Ebert-Str. 7, 48153 MĂźnster, provides the services for hosting and displaying the website for us. This serves to protect our legitimate interests in a correct presentation of our offer, which prevail in the context of a balancing of interests.

All data collected as part of the use of this website or in the forms provided for this purpose in the online shop as described below are processed on the servers of Raidboxes GmbH in Germany. Processing on other servers only takes place within the scope explained here.

  1. Data transfer

Your personal data will not be transferred to third parties for purposes other than those listed below.

We will only share your personal information with third parties if:

  • You have given your express consent in accordance with Art. 6 Paragraph 1 Clause 1 Letter a of GDPR,
  • The transfer according to Art. 6 Paragraph 1 Clause 1 Letter f of GDPR is necessary to assert, exercise or defend legal claims and there is no reason to assume that you have an overriding legitimate interest in not disclosing your data,
  • In the event that there is a legal obligation to disclose data pursuant to Art. 6 (1) sentence 1 lit. c GDPR, as well as
  • This is legally permissible and is necessary for the processing of contractual relationships with you according to Art. 6 Paragraph 1 Clause 1 Letter b of GDPR.

In order to fulfil the contract in accordance with Art. 6 Paragraph 1 Clause 1 Letter b of GDPR, we pass on your data to the shipping company commissioned with the delivery, insofar as this is necessary for the delivery of ordered goods. Depending on which payment service provider you select in the ordering process, we pass on the payment data collected for this purpose to the credit institution commissioned with the payment and, if applicable, to payment service providers commissioned by us or to the selected payment service in order to process payments. In some cases, the selected payment service providers also collect this data themselves if you create an account with them. In this case, you must log in to the payment service provider with your access data during the ordering process. In this respect, the data protection declaration of the respective payment service provider applies.

If you have given us your express consent to do so during or after your order, we will pass on your email address to the selected shipping service provider in accordance with Art. 6 Paragraph 1 Clause 1 Letter a of GDPR so that they can contact you before delivery for the purpose of notifying or coordinating the delivery.

Consent can be revoked at any time by sending a message to the contact option described below or directly to the shipping service provider at the contact address listed below. After revocation, we will delete the data you have provided for this purpose unless you have expressly consented to further use of your data or we reserve the right to use the data in any other way that is permitted by law and about which we will inform you in this declaration.

Data processing in third countries

If we process data in a country outside the European Union (EU) and the European Economic Area (EEA) (so-called third country) or if such processing takes place in connection with the use of third-party services, this will only be done in accordance with the statutory provisions.

Subject to an express consent, we only process or have the data processed in third countries with a recognized level of data protection, contractual obligation through so-called standard protection clauses of the EU Commission, in the presence of certifications or binding internal data protection regulations (provisions of Art. 44 ff. GDPR).

  1. Cookies

In order to make visiting our website more attractive and to enable the use of certain functions, to display suitable products or for market research, we use so-called cookies on various pages.

This serves to safeguard our legitimate interests, which prevail within the framework of a balancing of interests, in an optimized presentation of our offer in accordance with Art. 6 Paragraph 1 Clause 1 Letter f of GDPR.

Cookies are small text files that are automatically saved on your device. Some of the cookies we use are deleted at the end of the browser session, i.e. after you close your browser (so-called session cookies). Other cookies remain on your device and enable us to recognize your browser the next time you visit (persistent cookies).

In addition, some of the third-party services we integrate may use cookies. Please refer to the websites of the relevant providers for information on how these services work and the data processing associated with them. You can find out about the services used in this privacy policy.

You can find out how long cookies are stored in the overview in the cookie settings of your web browser. You can set your browser so that you are informed about the setting of cookies and decide individually whether to accept them or to exclude the acceptance of cookies in certain cases or in general. Each browser differs in the way it manages cookie settings. This is described in the help menu of each browser, which explains how you can change your cookie settings. You can find these for the respective browsers under the following links:

Internet Explorer™: http://windows.microsoft.com/de-DE/windows-vista/Block-or-allow-cookies

Safari™: https://support.apple.com/kb/ph21411?locale=de_DE

Chrome™: http://support.google.com/chrome/bin/answer.py?hl=de&hlrm=en&answer=95647

Firefox™ https://support.mozilla.org/de/kb/cookies-allow-und-reject

Opera™: http://help.opera.com/Windows/10.20/de/cookies.html

If you do not accept cookies, the functionality of our website may be limited.

  1. Google Analytics

This website uses Google Analytics, a web analysis service provided by Google LLC, 1600 Amphitheatre Parkway Mountain View, CA 94043, USA (“Google”), to analyze its website. This serves to protect our legitimate interests in an optimized presentation of our offering in accordance with Art. 6 Paragraph 1 Clause 1 Letter f of GDPR, which prevail within the framework of a balancing of interests. We also use Google Analytics to optimize and evaluate our online marketing measures. Google (Universal) Analytics uses methods such as cookies that enable analysis of your use of the website. The automatically collected information about your use of this website is usually transferred to a Google server in the USA and stored there. By activating IP anonymization on this website, the IP address is shortened before transmission within the member states of the European Union or in other contracting states to the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transferred to a Google server in the USA and shortened there. The anonymized IP address transmitted by your browser as part of Google Analytics is not merged with other data held by Google. Once the purpose no longer applies and we no longer use Google Analytics, the data collected in this context will be deleted.

Google LLC has its headquarters in the USA and is certified under the EU-US Privacy Shield. A current certificate can be viewed here . Based on this agreement between the USA and the European Commission, the latter has determined an adequate level of data protection for companies certified under the Privacy Shield.

You can prevent Google from collecting the data generated by the cookie and relating to your use of the website (including your IP address) and from processing this data by downloading and installing the browser plug-in available under the following link: http://tools.google.com/dlpage/gaoptout?hl=de

As an alternative to the browser plug-in, you can click this link to prevent Google Analytics from collecting data on this website in the future. An opt-out cookie will be stored on your device. If you delete your cookies, you will have to click the link again.

  1. Social media plugins from Facebook, Google Plus, Twitter and Instagram

Based on Art. 6 Paragraph 1 Clause 1 Letter f of GDPR, we use social media plugins from the social networks Facebook, Google, Twitter and Instagram on our website to make our company better known. The advertising purpose behind this is to be assumed to be a legitimate interest within the meaning of the GDPR. The responsibility for data protection-compliant operation must be guaranteed by the respective provider.

a) Shariff method

We integrate these plugins using the so-called Shariff method in order to protect visitors to our website as best as possible.

With Shariff, the connection to the social network server is only established and data such as the IP address of your computer and the website you are visiting are transmitted to the respective social network when you click on the button (e.g. "SHARE" or "LIKE") of the social network. This gives the operator of the respective social network the information that your browser has accessed the corresponding page of our website, even if you do not have an account with the respective social network or are currently logged in there. This information (including your IP address) is transmitted directly from your browser to a server of the social network and stored there.

If you are logged in to the respective social network, this can directly assign your visit to our website to your account on the social network. If you interact with the plugins, for example by pressing the "SHARE" button, the corresponding information is also sent directly to a server of the respective social network and stored there. The information is also published on the respective social network and displayed to your friends there.

The social networks can use this information for the purposes of advertising, market research and tailoring their pages to your needs. For this purpose, the social networks create usage, interest and relationship profiles, e.g. to evaluate your use of our website with regard to the advertisements displayed to you on the social network, to inform other users of the social network about your activities on our website and to provide other services associated with the use of the social network.

If you do not want the social networks to assign the data collected via our website to your social network account, you must log out of the respective social network before visiting our website.

b) Operators and privacy policy of the social networks

(1) Facebook

The operator of the social network Facebook is Facebook Inc., 1601 Willow Road, Menlo Park, CA 94025, USA.

For information on the purpose and scope of data collection and the further processing and use of data by Facebook, as well as your rights and setting options to protect your privacy, please refer to Facebook's privacy policy ( https://www.facebook.com/privacy/explanation ).

(2) Google Plus

The operator of the social network Google Plus is Google LLC, 1600 Amphitheatre Parkway Mountain View, CA 94043, USA (“Google”).

You can find out more about the purpose, scope and use of data collection by Google at https://www.google.com/policies/privacy/partners/?hl=de .

(3) Twitter

The operator of the short message network Twitter is Twitter Inc., 1355 Market Street, Suite 900, San Francisco, CA 94304, USA.

You can view Twitter’s privacy policy at https://twitter.com/privacy .

(4) Instagram

The social network Instagram is operated by Instagram LLC, 1601 Willow Road, Menlo Park, CA 94025, USA.

Further information on the purpose and scope of data collection and the further processing and use of data by Instagram can be found in Instagram's privacy policy , https://help.instagram.com/155833707900388 .

c) Adequate level of data protection/ EU-US Privacy Shield

The operators of the social networks Facebook, Google Plus, Twitter and Instagram have submitted to the EU-US Privacy Shield, https://www.privacyshield.gov/EU-US-Framework .

  1. Google Fonts

We use Google Fonts to display external fonts on our website. This is a service provided by Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043 USA (“Google”).

The Google Fonts are installed locally on our server. There is no connection to Google servers.

  1. Google Maps

This website uses Google Maps to visually display geographic information. Google Maps is operated by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (“Google”).

This serves to safeguard our legitimate interests, which prevail within the framework of a balancing of interests, in an optimized presentation of our offer and easy accessibility of our locations in accordance with Art. 6 (1) (f) GDPR.

Google is certified under the EU-US Privacy Shield. A current certificate can be viewed here . Based on this agreement between the USA and the European Commission, the latter has determined an adequate level of data protection for companies certified under the Privacy Shield.

If you access the Google Maps component integrated into our website, Google will save a cookie on your device via your Internet browser. In order to display our location and create directions, your user settings and data, which may include in particular the IP address and location data, are processed. We cannot rule out the possibility that Google uses servers in the USA.

Through the connection to Google established in this way, Google can determine from which website your request was sent and to which IP address the directions should be sent.

If you do not agree to this processing, you have the option of preventing the installation of cookies by selecting the appropriate settings on your Internet browser. You can find details about this above under the heading “Cookies”.

Further information on the purpose and scope of data collection and processing by Google can be found in Google's privacy policy, https://policies.google.com/terms?gl=DE&hl=de . There you will also find further information on your rights in this regard and setting options for protecting your privacy. The terms and conditions for Google Maps can be found at https://www.google.com/intl/de_de/help/terms_maps.html .

  1. YouTube

We have embedded videos from YouTube on this website, belonging to Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (“Google”), which are stored on http://www.YouTube.com and can be played directly from our website.

These are all integrated in "extended data protection mode", which means that no data about you as a user is transferred to YouTube if you do not play the videos. Only when you play the videos will the data specified in point 3 a) of the declaration be transferred. We have no influence on this data transfer.

By visiting a page on our website that contains corresponding plug-ins, YouTube receives the information that you have accessed the corresponding subpage of our website. In addition, the data specified under point 3 a) of this declaration is transmitted. This occurs regardless of whether YouTube provides a user account through which you are logged in or whether no user account exists. If you are logged in to Google, your data will be assigned directly to your account. If you do not want your YouTube profile to be assigned, you must log out before accessing the corresponding subpage of our website. YouTube stores your data as usage profiles and uses them for the purposes of advertising, market research and/or needs-based design of its website. Such an evaluation is carried out in particular (even for users who are not logged in) to provide needs-based advertising and to inform other users of the social network about your activities on our website. You have the right to revoke the creation of these usage profiles, and you must contact YouTube to exercise this right.

Further information on the purpose and scope of data collection and processing by YouTube can be found in Google's privacy policy: https://policies.google.com/privacy?hl=de . There you will also find further information on your rights and setting options for protecting your privacy.

Google also processes your personal data in the USA and has submitted to the EU-US Privacy Shield, https://www.privacyshield.gov/EU-US-Framework .

The legal basis is Art. 6 Paragraph 1 Clause 1 Letter f of GDPR.

  1. Google Adwords

We also use the marketing tool Google Adwords, provided by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA, ("Google"), to draw attention to our attractive offers on external websites using advertising materials (so-called Google Adwords). We can determine how successful the individual advertising measures are in relation to the data from the advertising campaigns. In doing so, we pursue the interest of showing you advertising that is of interest to you, making our website more interesting for you and achieving a fair calculation of advertising costs.

These advertisements are delivered by Google via so-called "ad servers". For this purpose, we use ad server cookies, which can be used to measure certain parameters for measuring success, such as the display of ads or clicks by users. If you access our website via a Google ad, Google Adwords will save a cookie on your PC. These cookies usually expire after 30 days and are not intended to identify you personally. The unique cookie ID, number of ad impressions per placement (frequency), last impression (relevant for post-view conversions) and opt-out information (marking that the user no longer wishes to be contacted) are usually saved as analysis values ​​for this cookie.

These cookies enable Google to recognize your Internet browser. If a user visits certain pages on an Adwords customer's website and the cookie stored on their computer has not yet expired, Google and the customer can recognize that the user clicked on the ad and was redirected to this page. Each Adwords customer is assigned a different cookie. Cookies cannot therefore be tracked across Adwords customers' websites. We ourselves do not collect or process any personal data in the advertising measures mentioned. We only receive statistical evaluations from Google. Based on these evaluations, we can recognize which of the advertising measures used are particularly effective. We do not receive any further data from the use of advertising material; in particular, we cannot identify users based on this information.

Due to the marketing tools used, your browser automatically establishes a direct connection to the Google server. We have no influence on the scope and further use of the data collected through the use of this tool by Google and therefore inform you according to our current level of knowledge: By integrating AdWords Conversion, Google receives the information that you have accessed the corresponding part of our website or clicked on one of our advertisements. If you are registered with a Google service, Google can assign the visit to your account. Even if you are not registered with Google or have not logged in, there is a possibility that the provider will find out and save your IP address.

You can prevent participation in this tracking process in various ways: a) by setting your browser software accordingly. In particular, suppressing third-party cookies means that you will not receive any ads from third-party providers; b) by deactivating cookies for conversion tracking by setting your browser to block cookies from the domain “www.googleadservices.com”, https://www.google.de/settings/ads. This setting will be deleted if you delete your cookies; c) by deactivating interest-based ads from providers who are part of the “About Ads” self-regulation campaign via the link http://www.aboutads.info/choices. This setting will be deleted if you delete your cookies; d) by permanently deactivating them in your Firefox, Internet Explorer or Google Chrome browsers using the link http://www.google.com/settings/ads/plugin. Please note that in this case you may not be able to use all the functions of this offer to their full extent.

Further information on data protection at Google can be found at http://www.google.com/intl/de/policies/privacy and at https://services.google.com/sitestats/de.html . Alternatively, you can visit the website of the Network Advertising Initiative (NAI) at http://www.networkadvertising.org .

Google has submitted to the EU-US Privacy Shield, https://www.privacyshield.gov/EU-US-Framework .

The legal basis for the processing of your data is Art. 6 Paragraph 1 Clause 1 Letter f of GDPR.

13. Google Tag Manager

We use Google Tag Manager, a service provided by Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (“Google”), on our website.

This allows website tags to be managed via one interface. The Google Tag Manager implements tags. The Google Tag Manager does not use cookies and does not collect any personal data. The Google Tag Manager triggers other tags that may collect data. The Google Tag Manager does not access this data.

More information about Google Tag Manager can be found at the following link: https://www.google.com/intl/de/tagmanager/use-policy.html .

We use Google Tag Manager because of our legitimate interest in analyzing and optimizing our online offering in accordance with Art. 6 (1) (f) GDPR.

14. Google Optimize

Our website uses the web analysis and optimization service Google Optimize, a service provided by Google Inc, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (“Google”).

We use this service to increase the attractiveness, content and functionality of our website by offering new features and content to a percentage of our users and statistically evaluating changes in usage.

This service uses cookies to optimize and analyze your use of our website. The information on your use of our website generated through these cookies is usually transferred to a Google server in the USA and stored there. We use Google Optimize with activated IP anonymization, so that your IP address is shortened beforehand by Google within member states of the European Union or in other contracting states to the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. Google will use this information to evaluate your use of our website, to compile reports on optimization tests and related website activities, and to provide us with other services related to website and internet usage.

For more information about data collection and processing by Google, please see Google’s privacy policy, which you can access at http://www.google.com/policies/privacy .

Google is certified under the EU-US Privacy Shield.

This data processing is carried out on the basis of Art. 6 Paragraph 1 Clause 1 Letter f of GDPR.

You can prevent cookies from being saved by selecting the appropriate settings on your Internet browser. In addition, you can prevent Google from collecting the data generated by the cookie and relating to your use of our website (including your IP address) and from processing this data by downloading and installing the browser plug-in available under the following link: https://tools.google.com/dlpage/gaoptout?hl=de .

15. Facebook Visitor Action Pixel

With your consent, we use the “visitor action pixel” from Facebook Inc. (“Facebook”) on our website. This allows us to track the actions of users after they have seen or clicked on a Facebook ad. This allows us to record the effectiveness of Facebook ads for statistical and market research purposes. The data collected in this way is anonymous to us, which means we do not see the personal data of individual users. However, this data is stored and processed by Facebook, and we will inform you about this to the best of our knowledge. Facebook can link this data to your Facebook account and also use it for its own advertising purposes, in accordance with Facebook’s privacy policy https://www.facebook.com/about/privacy/ . You can allow Facebook and its partners to place advertisements on and outside of Facebook. A cookie may also be stored on your computer for these purposes.

This consent may only be given by users who are older than 13 years. If you are younger, we ask you to ask your legal guardian for advice.

Please click here if you wish to withdraw your consent.

16. Facebook Custom Audiences

The website also uses the remarketing function “Custom Audiences” from Facebook Inc. (“Facebook”). This allows website users to be shown interest-based advertisements (“Facebook Ads”) when they visit the social network Facebook or other websites that also use the process. We therefore pursue the interest of showing you advertising that is of interest to you in order to make our website more interesting for you.

Due to the marketing tools used, your browser automatically establishes a direct connection to the Facebook server. We have no influence on the scope and further use of the data collected through the use of this tool by Facebook and therefore inform you according to our level of knowledge: By integrating Facebook Custom Audiences, Facebook receives the information that you have accessed the corresponding web page on our website or clicked on an ad from us. If you are registered with a Facebook service, Facebook can assign the visit to your account. Even if you are not registered with Facebook or have not logged in, there is a possibility that the provider will find out and save your IP address and other identification features.

The “Facebook Custom Audiences” function can be deactivated [here] and for logged-in users at https://www.facebook.com/settings/?tab=ads#_ .

The legal basis for the processing of your data is Art. 6 Paragraph 1 Clause 1 Letter f of GDPR. Further information on data processing by Facebook can be found at https://www.facebook.com/about/privacy .

17. Integration of the Trusted Shop Trustbadge

The Trusted Shops Trustbadge is integrated into this website to display our Trusted Shops seal of approval and the collected reviews as well as to offer Trusted Shops products to buyers after an order.

This serves to safeguard our legitimate interests in the optimal marketing of our offer in accordance with Art. 6 Paragraph 1 Clause 1 Letter f of GDPR, which prevail within the framework of a balancing of interests. The Trustbadge and the services advertised with it are an offer from Trusted Shops GmbH, Subbelrather Str. 15C, 50823 Cologne.

When you access the Trustbadge, the web server automatically saves a so-called server log file, which contains information such as your IP address, the date and time of access, the amount of data transferred and the requesting provider (access data) and documents the access. This access data is not evaluated and is automatically overwritten no later than seven days after the end of your visit to the site.

Further personal data will only be transferred to Trusted Shops if you have consented to this, if you decide to use Trusted Shops products after completing an order or if you have already registered to use them. In this case, the contractual agreement concluded between you and Trusted Shops applies.

18. Google reCAPTCHA

To protect against misuse of our web forms and against spam, we use the Google reCAPTCHA service of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA ("Google") in some forms on this website. By checking a manual input, this service prevents automated software (so-called bots) from carrying out abusive activities on the website. In accordance with Art. 6 Para. 1 Clause 1 Letter f of GDPR, this serves to safeguard our legitimate interests, which prevail in the context of a balancing of interests, in protecting our website against misuse and in ensuring that our online presence is displayed without disruption.

Google reCAPTCHA uses a code embedded in the website, a so-called JavaScript, to carry out the check, which enables an analysis of your use of the website, such as cookies. The automatically collected information about your use of this website, including your IP address, is usually transferred to a Google server in the USA and stored there. In addition, other cookies stored in your browser by Google services are evaluated by Google reCAPTCHA.

No personal data is read or saved from the input fields of the respective form.

Google is certified under the EU-US Privacy Shield. A current certificate can be viewed here . Based on this agreement between the USA and the European Commission, the latter has determined an adequate level of data protection for companies certified under the Privacy Shield.

You can prevent Google from collecting the data generated by JavaScript or cookies and relating to your use of the website (including your IP address) and from processing this data by Google by disabling JavaScript or cookies in your browser settings. Please note that this may limit the functionality of our website for your use.

You can find more information about privacy at Google here .

19. Our online presence on Facebook, Instagram

Our presence on social networks and platforms serves to improve and actively communicate with our customers and prospective customers. We provide information about our products and current special offers there.

When you visit our online presence on social media, your data may be automatically collected and stored for market research and advertising purposes. So-called usage profiles are created from this data using pseudonyms. These can be used, for example, to place advertisements within and outside the platforms that presumably correspond to your interests. Cookies are usually used on your device for this purpose. These cookies store visitor behavior and the interests of users. In accordance with Art. 6 (1) (f) GDPR, this serves to safeguard our legitimate interests, which predominate in a balancing of interests, in an optimized presentation of our offer and effective communication with customers and interested parties. If you are asked by the respective social media platform operators for consent (agreement) to data processing, e.g. using a checkbox, the legal basis for data processing is Art. 6 (1) (a) GDPR.

If the aforementioned social media platforms have their headquarters in the USA, the following applies: For the USA, there is an adequacy decision from the European Commission. This is based on the EU-US Privacy Shield. A current certificate for the respective company can be viewed here .

For detailed information on the processing and use of data by the providers on their websites, as well as a contact option and your rights and setting options to protect your privacy, in particular the option to object (opt-out), please refer to the providers' data protection notices linked below. If you still need help in this regard, you can contact us.

Facebook: https://www.facebook.com/about/privacy/

The data processing is carried out on the basis of an agreement between joint controllers in accordance with Art. 26 GDPR, which you can view here:

https://www.facebook.com/legal/terms/page_controller_addendum

Instagram: http://instagram.com/about/legal/privacy/

Opt-out option:

Facebook: https://www.facebook.com/settings?tab=ads

Instagram: http://instagram.com/about/legal/privacy/

20. Your rights

a) Information, rectification, erasure, restriction of processing, data portability, revocation, complaint

You have the right:

  • In accordance with Art. 15 GDPR, you have the right to request information about your personal data processed by us. In particular, you can request information about the purposes of processing, the categories of personal data, the categories of recipients to whom your data has been or will be disclosed, the planned storage period, the existence of a right to rectification, erasure, restriction of processing or objection, the existence of a right to lodge a complaint, the origin of your data if it was not collected from us, as well as the existence of automated decision-making including profiling and, if applicable, meaningful information about its details;
  • pursuant to Art. 16 GDPR, you can immediately request the rectification of inaccurate or completion of your personal data stored by us;
  • to request the deletion of your personal data stored by us in accordance with Art. 17 GDPR, unless the processing is necessary to exercise the right to freedom of expression and information, to fulfill a legal obligation, for reasons of public interest or to assert, exercise or defend legal claims;
  • to request the restriction of the processing of your personal data pursuant to Art. 18 GDPR if you contest the accuracy of the data, the processing is unlawful but you refuse to delete it and we no longer need the data, but you require it to assert, exercise or defend legal claims or you have objected to the processing pursuant to Art. 21 GDPR;
  • pursuant to Art. 20 GDPR, to receive your personal data that you have provided in a structured, common and machine-readable format or to request that it be transmitted to another controller;
  • to revoke your consent at any time in accordance with Art. 7 Paragraph 3 GDPR. This means that we may no longer continue the data processing based on this consent in the future and
  • to complain to a supervisory authority in accordance with Art. 77 GDPR. As a rule, you can contact the supervisory authority of your usual place of residence or work or of our branch.

b) Right of objection

If your personal data is processed on the basis of legitimate interests in accordance with Art. 6 Paragraph 1 Clause 1 Letter f of GDPR, you have the right to object to the processing of your personal data in accordance with Art. 21 GDPR, provided there are reasons for doing so that arise from your particular situation or the objection is directed against direct advertising. In the latter case, you have a general right of objection, which we will implement without specifying a particular situation.

c) Exercising your rights/contact

To exercise your aforementioned rights, please contact us directly using the contact details in our legal notice.

21. Data security

We use suitable technical and organizational security measures to protect your data against accidental or intentional manipulation, partial or complete loss, destruction or against unauthorized access by third parties. Our security measures are continuously improved in line with technological developments.

22. Current status and changes to this privacy policy

This privacy policy is currently valid and is dated February 2021.

Due to the further development of our website and offers on it or due to changed legal or official requirements, it may become necessary to change this data protection declaration.